Marketo

All about the Uberflip integration with Marketo.

  • Uberflip + Digesto + Marketo Expanding the Content Experience

    Uberflip + Digesto + Marketo Expanding the Content Experience

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  • Setting Up Your Marketo Integration

    Setting Up Your Marketo Integration

    One of the biggest challenges for marketers – whether they’re beginners or seasoned pros – is utilizing their content to convert visitors into customers.

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  • The Basics: Uberflip & Marketo

    The Basics: Uberflip & Marketo

    One of the biggest challenges for marketers – whether they’re beginners or seasoned pros – is utilizing their content to convert visitors into customers.

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  • Pro Tips: Getting the Most Out of Your Marketo + Uberflip Integration

    Pro Tips: Getting the Most Out of Your Marketo + Uberflip Integration

    Three tips for optimizing your Marketo + Uberflip integration so it works and you get the most out of it.

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  • Defining Your Own Lead Source with Uberflip CTA's

    Defining Your Own Lead Source with Uberflip CTA's

    Defining your own static or dynamic lead source value with Uberflip CTA's for Marketo through hidden fields and block field updates!

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  • Setting Up Form CTAs with Marketo

    Setting Up Form CTAs with Marketo

    When creating a Form CTA, you will be directed to the service configuration portion of the CTA (first tab). To start, click on the Marketo icon to create your Marketo-linked Form CTA.

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  • A New Model for Prospect Scoring27:13

    A New Model for Prospect Scoring

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  • Setting up a New API-Only User in Marketo

    Setting up a New API-Only User in Marketo

    To integrate your Hub with Marketo, you'll need to set up a new user in your Marketo account and enter information from that account into your Uberflip Hub.

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  • Field Management with Marketo

    Field Management with Marketo

    Adding, removing, and re-syncing form fields on a Marketo Form CTA is very straightforward.

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  • A Deep Dive Into the Marketo-Uberflip Integration

    A Deep Dive Into the Marketo-Uberflip Integration

    technical details about the Uberflip integration with Marketo

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  • Setting up Custom Fields in Marketo for your Hub

    Setting up Custom Fields in Marketo for your Hub

    Once you've integrated your Hub with Marketo, you have the option to set up your integration so you can get additional tracking information for your leads. Read on to find out how.

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  • Marketo + Digesto: How to Send Subscribers Hub Updates

    Marketo + Digesto: How to Send Subscribers Hub Updates

    Here's how you can collect subscribers to your Hub using Marketo, and send them regular updates using Digesto!

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  • Working with Different Workspaces/Partitions

    Working with Different Workspaces/Partitions

    Learn how to use Marketo Workflows to link with different Marketo workspaces/partitions.

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  • How to Trigger Smart Campaigns with Uberflip in Marketo

    How to Trigger Smart Campaigns with Uberflip in Marketo

    By triggering Smart Campaigns based on Uberflip content consumption or lead generation, it's easy to put entire marketing campaigns on autopilot.

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  • How to Trigger a Marketo Follow-Up Email After a Form CTA Submission

    How to Trigger a Marketo Follow-Up Email After a Form CTA Submission

    When a visitor fills out a Form CTA in your Hub, as a best practice you should send them a follow-up email thanking them for downloading your content.

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  • Conversion Item Title, Conversion Item ID & Last Visited Item ID

    Conversion Item Title, Conversion Item ID & Last Visited Item ID

    Creating new Custom Fields in Marketo for Last Visited Item ID and Conversion Item ID will allow you to track the last item a user viewed as well as what items they submit a Form CTA on.

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  • Reporting on User Activity in Marketo

    Reporting on User Activity in Marketo

    Integrating your Hub and Flipbooks with Marketo makes it easy to track and report on user activity from inside your Marketo account.

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  • Prefilling Form CTAs with Known Fields

    Prefilling Form CTAs with Known Fields

    Prefilling Form CTAs is a feature that is automatically implemented with your Hub when integrated with Marketo.

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  • Enabling Flipbook Tracking with Marketo

    Enabling Flipbook Tracking with Marketo

    Uberflip supports Flipbook Tracking as an additional option that can be turned on in the Integrations page for Marketo users.

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  • Using Query String Parameters with Marketo

    Using Query String Parameters with Marketo

    If a user was linked to an Item inside your Hub through a URL that included a query string, this data will also be passed over to Marketo when a Form CTA is submitted during that session.

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