Three tips for optimizing your Marketo + Uberflip integration so it works and you get the most out of it.
Match your Field Types
When creating Custom Fields in Marketo, make sure that the 'Type', and 'API Name' entered matches what's in your Uberflip account.
Marketo automatically generates the 'API Name' when you enter the name of your Custom Field. Delete this, and paste what's in the Service Fields in Uberflip.
Don't delete any lists connected to a Form CTA
If you've connected a list in your Marketo account to a Form CTA in your Hub, do not delete that list! This could break your integration and cause problems for your other CTAs.
Use Digesto to send Hub Updates to your Leads
If you're looking for a way to get people subscribed to updates from your Hub, Digesto is your answer. You can configure Digests so Leads can subscribe to your Hubs latest updates, or specific Streams (even Custom ones!)
Got your own pro tip for integrating Marketo and Uberflip? Share in the comments!